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Why use us
The internet has moved on in the last few years and left many companies stranded and floundering - unsure of how to make the best use of such a powerful medium.
No longer is an online brochure or electronic version of above the line advertising deemed enough; potential and existing customers have many more requirements of the websites they visit than they ever have before.
Many companies are failing to identify or address their customer's online expectations. Furthermore, an alarmingly high percentage of people have reported that they would not return to sites where they've had a bad experience— suggesting that companies are missing opportunities with customers they didn't even know they had. During a recent survey it was found that a high percentage of people feel business Web sites are designed from an internal company perspective instead of a users perspective. Sadly when you are internally focused as a business, you have your back to your customers.
While most business website provide adequate basics—current information etc, they often resemble a "brain dump" of information from sources within the company who have looked at their website as a publishing system, rather than a marketing tool.
Often an organization's Web initiative becomes a "hot potato" passed from department to department with no clear mandate or leadership direction. When a third party agency is used, even with the best project brief, your solution can end up being based around their existing in house skills and set products, which are then re-moulded to fit your brief. Without an expert on hand to sense check proposed solutions, big mistakes can often be made that damage your brand, reputation and consumer confidence in your company.
When you become a customer of Beyond Metrix, we work with you to ensure that your website creates the right impression of your business, from a user's perspective. Sometimes just having an expert on hand who is on your side, sense checking proposals and new initiatives, is all you need. Our service can be tailored to your requirements, ensuring that you have all the skills available to you, when you need them, for as long as you need them.
Call us today for an informal chat on 08456 44 88 54.
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Website Audit
How usable is your website? Is it accessible to all? Does it display consistently in all browsers? Does it validate to w3c standards? Click here to find out about our website audit.
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Marketing Audit
Does your website compete effectively for new and repeat business? Are your calls to action actually working? Is it possible to increase ROI? Click here to find out about our marketing audit
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SEO Audit
How well does your current site perform on the search engines? Is there room for improvement? Are your PPC campaigns delivering poor results? Click here to find out about our SEO audit.
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Opportunity Audit
Do you have a new business idea, or are planning a complete revamp of an old website? An opportunity audit ensures you go in to the market with your eyes wide open and with aces up your sleeve.
